I manage all marketing and social media for Extensions by Jessica, transforming her brand into a polished, luxury experience online. She brought me on as she gets ready to launch her own extension and hair topper products under her own brand. She needed big growth before her big announcement.
I handle everything from content creation and reel strategy to client packaging, review systems, and brand storytelling. In just a few months, I’ve elevated her aesthetic, grown her engagement, improved her Google reviews, and built a repeatable content system that positions her as a top stylist in Folsom.
First 90 Days
📊 Total Watch Time ⬆️ +354% increase
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⏱️ Average Watch Time Per Viewer ⬆️ +320% increase
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🚫 Skip Rate ⬇️ –37 percentage points
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📈 Reels & Post Views +255%
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🌟 Non-Follower Reach +117% (First Month)
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📊 Total Watch Time ⬆️ +354% increase • ⏱️ Average Watch Time Per Viewer ⬆️ +320% increase • 🚫 Skip Rate ⬇️ –37 percentage points • 📈 Reels & Post Views +255% • 🌟 Non-Follower Reach +117% (First Month) •